Optometrist reviewing business strategy and operations inside a modern optical practice while staff assist patients.

The Profession Hasn’t Changed. Practice Ownership Has.

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Most eye care practice owners don't notice the change while it's happening. There isn't a single moment when the job suddenly feels different. No announcement. No new title. It happens gradually, one new responsibility at a time: A new…
Modern eye care practice using connected EHR software to streamline patient scheduling, documentation, billing, and clinical workflows across the practice.

Your Eye Care EHR Should Grow With Your Practice

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The technology you choose today should support the practice you're building tomorrow. When practice owners evaluate a new EHR system, the conversation usually begins with features. Can it improve documentation? Will it simplify scheduling?…
Cover image for the MaximEyes audiobook "Good EHR Software Evolves. Great EHR Software Evolves With You," featuring a modern eye care practice with connected workflow pathways and EHR technology.

Good EHR Software Evolves. Great EHR Software Evolves With You.

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Every year, new electronic health record (EHR) platforms enter the market promising to reinvent healthcare documentation. They often advertise sleek interfaces, AI features, and modern workflows. Innovation is exciting. But when you're choosing…
Optometry EHR Software MustHaves

Top 11 Optometry EHR Software Must-Have Features in 2026

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Are you searching for an optometry EHR that has all the tools you need to maximize efficiency so that you can focus on your patients, not the software? First Insight recently surveyed eye care professionals across various EHRs to identify the…

10 Compelling Advantages of Cloud-Based Eye Care EHR

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Whether you’re new to eye care EHR, considering an upgrade, or just curious about what a cloud-based system can do for your practice, it’s always helpful to hear from your peers. We’ve assembled highlights from a handful of our customers’…
OptometryPatientOfficeFlow

Improving Eye Care Patient Flow from Check-in to Check-out

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Why is improving patient flow important for your eye care practice? The patient flow impacts staff performance, patient experiences, and revenue growth. Patient flow is more than a daily logistical routine you set up with your staff. It's…
DumasVisionSource

Dumas Vision Source Customer-Centric Model Puts Patients First

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Tory Moore, OD, founder of Dumas Vision Source in Dumas, Texas, is passionate about eye care and spending quality time with each patient. He is well-known in his community for making people comfortable during their visits and delivering top-notch…
OptometryEHROptimization MaximEyes

Optimize Your Optometry EHR to Boost Office Efficiencies

Leveraging cutting-edge optometry EHR technology is key to delivering quality patient care and ensuring your practice runs smoothly and efficiently. However, the EHR optimization journey doesn't end there. Your EHR system requires constant…
Optometry Software Survey Results

A Closer Look at Eye Care Professionals’ Perspectives on Optometry Software

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What do eye care professionals (ECPs) think about their optometry software? In October 2023, our survey results revealed interesting insights into ECPs’ view of their EHR and practice management software. Nearly 90 percent of the 300 survey…
Optometry EHR Data Mining

How Eye Care EHR Data Mining Drives Revenue

Providing great patient care is the mission of your eye care practice. However, your optometry and ophthalmology practice is also a business—and you need to keep that business alive by achieving revenue goals. Heard of EHR data mining? It’s a term worth knowing if you want to grow your eye care business.